ART DIRECTION, DESIGN, SOCIAL, PRINT, GLOBAL MARKETS
Tonight, under the bright lights, allow yourself to be mesmerized as bodies fly and lashes take flight. Through incredible lifts, curves, and holds that seem improbable, Lash Sensational Body Mascara will bring sensational body to lashes. So kick back and enjoy Show-Stopping Lash Body.
360 campaign for Maybelline New York’s biggest mascara launch of 2025/26.
+ production of creative concept at shoot
+ designed creative for print
+ talent styling
SOCIAL
POS / PRINT SPREADS
TEAM Global Head of Innovation & Brand Vision - Jason Moses
CD, Art - Leanne Skorge
CD, Copy - Prashant Nashi
AD - Sharanya Kumar
Director - Dave Meyers
Photographer - Matt Jones